Standards & Tools

APTI supports transparency in the advertising industry by providing Japanese translations of IAB Tech Lab standards and open-source tools developed in-house. These resources contribute to building a transparent and healthy advertising supply chain.

1. IAB Standards

To promote understanding of ads.txt, sellers.json, and SupplyChain Object specifications, APTI provides Japanese translations of official IAB Tech Lab documents.

※ These translations are provided for understanding purposes. Please always refer to the official IAB Tech Lab documents for authoritative specifications.

IAB Tech Lab Standards - Japanese Translation List

ads.txt Version 1.1

A text file specification for declaring authorized sellers. Publishers can specify their authorized sellers to prevent ad fraud and improve transparency in the advertising supply chain.

Authorized Sellers for Apps (app-ads.txt)

The ads.txt specification for mobile applications. It clarifies authorized seller relationships in in-app advertising and ensures transparency in app advertising.

ads.txt Implementation Guide

A practical guide for implementing ads.txt. It comprehensively covers technical implementation methods and operational best practices.

Sellers.json

A JSON specification for ad tech providers to publish seller information. It works in conjunction with ads.txt to achieve transparency across the entire supply chain.

FAQ for sellers.json and SupplyChain Object

A collection of frequently asked questions about sellers.json and SupplyChain Object. Helpful for resolving implementation questions and promoting understanding.

2. Open Tools for Transparency

APTI provides free tools available to everyone to promote transparency in advertising transactions. All tools are published as open source to contribute to improving trust across the industry.

AdsTxt Inspector

A tool to validate and visualize ads.txt files for your own sites and partner sites

AdsTxt Manager

An operational platform for centralized management of ads.txt / app-ads.txt / sellers.json

Contributing to Translations

These translations are collaborative efforts by APTI participating members. If you have suggestions for translation improvements or wish to request translations of new documents, please join us and participate in our community.

Translation Principles

  • Prioritize technical accuracy while ensuring practical usability
  • Maintain the structure and intent of the original while making it naturally readable in Japanese
  • Consistently translate technical terms, providing English terms when necessary
  • Add supplementary explanations as needed to enhance implementer understanding